Month: March 2010

The Long Tail of Enterprise Content Management

Question: Can we expect a much larger amount of the available content to be consumed or used by at least a few people in the organisations? Shifting focus from bestsellers to niche markets In 2006 the editior-in-chief of Wired magazine Chris Andersson published his book called ”The Long Tail – Why the Future of Business is Selling Less of More”. ...Read More