EMC Momentum Vienna 2012: Technical Keynote

Rohit kicked of Wednesday morning with a real show. Entered the scene to the Mission Impossible Theme Song and started telling us a story of mission to solve and how IIG technology could fit to these missions.

”Our missions should we choose to accept it…”

Rohit means that the reason we are all here today is that we believe in business transformation and that information is at the core.

Talks about the persona ”Sonia” – she values choice and flexibility. On the other side is reqmts on compliance and governance.

Rohit: ”To be love you have to be lovable, to be consumed you have to be consumable”. There is a consumability gap that needs to be addressed.

I think it is clever to connect solutions IIG can deliver to concrete examples but explain how info mgmt relates to solving problems in the examples.

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